Black Friday and Cyber Monday are increasingly merging

A Black Friday shopper walks through Dolphin Mall on Friday, Nov. 23, 2018, in Miami. Retailers are offering much of their Black Friday deals online, but shoppers still showed up at malls and stores around the country looking for discounts, and to take in the scene. (AP Photo/Lynne Sladky)

PROVIDENCE, R.I. — The physical rush of Black Friday and the armchair browsing of Cyber Monday are increasingly blending into one big holiday shopping event as more customers buy items online and pick them up at brick-and-mortar stores.

Adobe Analytics reported Saturday that customers' online orders that were picked up at stores increased 73 percent from Thursday to Friday.

It's a sign that retailers are increasingly merging their online businesses with their physical stores. Walmart, Kohl's and Target are among major retailers that are expanding the number of stores where shoppers can pick up online orders.

The Adobe report says Black Friday saw a record of more than $2 billion in sales done from smart phones alone. The report also says that online prices on Thanksgiving were as low as on Black Friday.

Must Read

In leaked emails, Powell calls Trump a 'national...

Sep 15, 2016

Former Secretary of State Colin Powell, in newly leaked emails, is calling Donald Trump "a national...

After online threats, gaming engineer plans run...

Dec 24, 2016

The co-founder of a Boston-based gaming software company who made headlines when she was threatened...

Russia, brushing off Obama, looks to friendlier...

Dec 31, 2016

Stung by new punishments, Russia is looking straight past President Barack Obama to Donald Trump in...

Hulu adds CBS for upcoming live TV streaming...

Jan 4, 2017

Hulu is teaming up with CBS to add three of the network's channels to its upcoming live TV...

Watchdog probe to bring new scrutiny for FBI's...

Jan 13, 2017

FBI Director James Comey is facing a new internal investigation into whether he and the Justice...

Sign up now!

About Us

In The Headline sought to bring professionalism back into journalism, bringing you only the most exclusive and the most impactive news from all over the globe.

Contact us: sales[at]intheheadline.com